80% of Your Business Results

Come From 20% of Your Effort.


Problem is, you have no idea which 20% is producing those results.


But imagine what your business would look like if you did...

I know you know what you're doing. You're best in class and produce best in class results for your clients. 

And you've worked hard, probably for years, to build your business to where it is today. 

I also know your dirty little secret: It's not nearly as profitable as you know it should be.

You're working too much and too hard  for the cash that's coming in. 

You're tired. You're over it. You should be there by now.

Yes. Yes you should.

And deep down you know you're too good at what you do to still be figuring this out.

But I'm also not surprised you haven't figured it out.

Because it's all too common and easy to do all the things by the books and still be spinning in circles. To assume that your lack of growth and profit is caused by some lack of hustle or lack of perfectly implementing a strategy. To think you drew the short straw, that what works for everyone else won't work for you.

It's easy to think that, to blame yourself, but it's not true.

Your growth problem has exactly nothing to do with a strategy, market, product, tactics, implementation, or you problem. 

It does, however, have everything to do with a sequencing problem.

You can do everything by the book, follow all the strategies and implement all the things and still get nowhere if you're implementing them in the wrong order.

Maybe one of these things sounds familiar?

-> You have a program that gets results, but you never seem to have enough warm leads come launch time - despite the ads and the opt-ins and all the things.

-> Your membership site hands out value like candy but no one's sticking around long enough to realize it.

-> Your positioning is fine but not great and you know it doesn't really capture what you're best at - and as a result you know you're leaving cash on the table.

-> You're the best in the industry but that guy who is better at marketing always nabs all the attention  - and all the sales.

-> You're making money on paper, but are constantly questioning what you're missing. Are you investing in the right things? The wrong things? Missing something obvious? Throwing all your time and money at something that seems to be working but maybe really isn't?

If any of that sounds familiar, you're in luck. 

Like your favorite green juice coming to the rescue of your what's ailing your physically

Profit Tonic is here to find and fix what's ailing your time, energy and cash profit.

Profit Tonic finds your next best step so you can get on with understanding what you need to build to have a company that's built to last.

How Does Profit Tonic Work?


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Step 1: Onboarding Assessment

Profit Tonic starts with a customized Onboarding Assessment questionnaire sent to you within 2 days of signing up. It's designed to benchmark where your business is today and give us a headstart so your Interview + Brainstorm is as wildly effective and efficient as possible.

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Step 2: The Interview + Brainstorm

Once you complete the Onboarding Assessment I'll get busy prepping for your Interview + Brainstorm. 

The Interview + Brainstorm is a 2 hour video call where we'll review the results of your Onboarding Assessment and dive into your business specifics.

The goal of the Interview + Brainstorm is to identify your best next move and start designing what you need to implement it.

We'll both leave Step 2 with homework that we'll collaborate on between calls.


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Step 3: Reflection, Research + Homework

We'll take at least 48 hours between sessions to reflect, research and begin drafting your plan. We'll collaborate on the homework that came out of Session 1 and start filling in details that we'll finalize in Session 2.



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Step 4: The Design

Once you complete your Step 2 Homework, at least 2 business days but not more than 10 business days, we'll be back on our 2nd 2 hour call: The Design.

The goal of The Design is to finalize what you need to implement your best next step. 

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Step 5: You're Ready To Implement

Now that you have your Profit Tonic plan you're ready to implement - now. 

You're not on your own, though. We'll continue to collaborate for 30 days as you take your plan to the streets. You'll have daily questions to answer that'll build us a database of information, and we'll wrap up the 30 days with a final, 45 minute call.

During the final call we'll determine what's worked, what hasn't and give you your marching orders moving forward.


Profit Tonic investment starts at $3500

Please note: Profit Tonic availability is extremely limited through the end of 2020. Please reach out now if you are interested in completing yours before 2021.

Yes! I'm Ready for a Profit Tonic!

Not sure if you're the right fit for Profit Tonic? Schedule a chat with Michelle and find out!

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Real Results

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Susan Boles

Is she really as good as everyone says she is??  
That’s was the only hesitation I had when hiring Michelle.
Spoiler alert: SHE IS THAT GOOD.
When I hired Michelle I was working on transitioning from a full-time job + consulting into consulting full-time, and also pivoting into offering retainer-style services instead of project-based ones, and really struggling to try to figure out how to structure/sell/position those services. 
It was so freeing to be able to off-load the strategy that I was struggling with to Michelle, and she came back with an ACTIONABLE plan. 
My favorite part was that she actually helped me figure out what to prioritize and what I could ignore. 
Even better, when I started executing that plan, I saw results almost immediately. 
Where before I'd struggled to close one or two deals every few months, after I implemented the plan Michelle developed, I immediately closed 3 deals. 
We're about halfway through the year and I've already doubled my income from last year, and that pace is still accelerating and I can directly trace that back to the work I did with Michelle.
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Katey Schultz

My Monthly Mentorship, which had previously topped out at 8 wrtiers at $19,200 revenue, is not sold out at 20 writers and $60,000 revenue.

I started working with Michelle because I'd hit a financial ceiling around $50k annual revenue for part-time work running my business mentoring other writers. 
My most popular program couldn't scale, and while I cared deeply for the clients I worked with and believed in the value of what I offered, my own interests and needs as a writer and teacher had changed. I felt trapped and worried if I made the "wrong" move I'd lose it all, but if I didn't do anything, I'd stop loving my work (and my life).
Enter Michelle. 
Three months later my Monthly Mentorship, which had previously topped out at 8 writers at $19,200 revenue, is now sold out at 20 writers and $60,000 revenue.
All for the same amount of hours worked per month.
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Kate Anthony

I trust her implicitly, and so should you.  

Michelle Warner is a GEM. In a sea of online business coaches, Michelle stands out as someone with vast knowledge of not just online business, but business itself.

Armed with an MBA, Michelle provides expert market analysis, research into current trends in your field, and a business plan to help you grow your business that is unique to your industry and expertise.

There is no cookie-cutter methodology here. 

If you’ve tried all the “proven” 6-figure coaches and their techniques don’t seem to work for you, there’s a reason for that.

Most business coaches out there understand online business, but Michelle makes it her business to understand your business, and provides you a customized roadmap based on her complex analysis of your industry, along with your personal goals.

Since working with Michelle I’ve booked a new client every month at my full rate, and, per her roadmap, am set to raise my rates this month.

I can’t say enough about working with Michelle. She gave me ideas I’d never considered, and told me why the things I’d been trying weren’t working. 

Yes! I'm Ready to Book My Profit Tonic!

Not sure if you're the right fit for Profit Tonic? Contact Michelle and find out!